Online Reputation Control – What’s in a Name
Online reputation management is becoming one of the fastest growing sectors of search engine optimization. Lawyers often find their reputation’s compromised due to public cases or personal events. Lawyers are especially susceptible since their law firm (business) name often incorporates their personal name.
If someone is thinking of working with the Law Offices of John T. Smith, they may Google John T. Smith prior to retaining his firm. If Mr. Smith is active with local charities or has good press surrounding his name, that will in fact, help his firm. However, if Mr. Smith had a publicly nasty divorce, a DUI that dates back several years, or an investigation (though later determined to be unfounded), that will reflect poorly on his firm and may in fact, reduce income potential.
Adviatech has just launched EBadPress.com, an online reputation management service designed to push negative press down on the search results while rebuilding their clients good names. Fortunately, for lawyers, giving their personal names a positive spin also gives their firm a positive image.
To learn more, visit http://www.ebadpress.com or call.
Posted: August 19th, 2008 under Online Reputation Management, Reputation Management.
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