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Reputation Management

Archive for March, 2009

A Simple Search Can Prevent Reputation Management Problems

Often times, individuals and businesses come to us because their reputation has been jeopardized for the actions of others. Usually, such reputation management problems can be prevented by simply doing a “Google” before entering into a partnership.
If a company is proposing an affiliation with your business, research the company extensively. Look for any negative items [...]

Fighting a Bad Reputation with Subtlety

Your online reputation management problem should be met with aggression in the background but subtlety in the public.
Basically, the goal is to push so much positive content on the web (in your name or your company name) that the negative information is pushed down the search engine results. The content should always be positive and [...]

Old News Causing Reputation Problems for a New Project

When something happens and it gets in the news, or online, it has happened forever. You can not delete something from the internet. Often times, when someone has moved passed a prior reputation management problem and moved on to bigger and better projects, some old news comes back to haunt them.
New projects and businesses are [...]

Quiet Departures Simplify Reputation Management

While most online reputation management problems are started by unhappy customers, old business relationships, or mishaps that make it to the public eye; other reputation management problems are caused by employees.
When getting ready to dismiss an employee, you should quietly begin changing access codes to online databases, profiles, and email accounts that the soon to [...]